Crowdsourcing - a visual representation


I am sitting on a panel today at the PhoCusWright event at ITB in Berlin. Our collective brains will hopefully be coming up with the top social media trends for travel in 2009.

One I suspect (hope) will come up is crowdsourcing.

So ahead of the session - and knowing that they use our sites to put on the screen behind the panel - here is a screengrab from Touchgraph, a fancy tool on Facebook, which aggregates your 'friends' into groups based on their links with one another.

TouchGraph-travo2.jpgThe power of crowdsourcing is growing in travel. Using a network of like-minded individuals via various social media tools is indeed perhaps the best way to learn more about a travel brand or destination.

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