Domain name buying reaches new levels of market-busting madness


Here in the UK, given the state of the economy, most would consider buying a new domain name for $1.76 million as nothing short of, well, bizarre.

But Travelzoo in the US, in what it says is an opportunity to "serve travelers and advertisers with innovative approaches to finding the best values in travel" has paid that exact sum for fly.com.

flycom.jpgThe domain became available through the auction system sedo.com and will be used to launch a "new information website" in February this year.


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4 Comments

Hmmm, you would have thought they could have budgeted for someone who could write some decent HTML for the holding page. Tables? Invalid markup? Sheesh!

http://validator.w3.org/check?uri=www.fly.com&charset=%28detect+automatically%29&doctype=Inline&group=0

Wasted money. Nobody makes a search "fly london new york".

There were some very interesting comments about this purchase on TechCrunch and quite a number actually think this is a very smart move. Knowing the history of the leaders of Travelzoo in seeing and the seizing an opportunity, I tend to agree.

Joe:

thanks.

this is the post referred to in your comment:

Techrunch story

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