As Joe Buhler says, when a "mass market paper reports on anything 'new' on the web it’s usually on the way to be pretty well established market behavior or a fact".
So here is an article from USA Today about a Forrester report which estimates a third of US travellers read reviews from fellow travellers on the web.
Kevin May, editor, Travolution
Technorati tags: user rev iews hotels tripadvisor usa today
So here is an article from USA Today about a Forrester report which estimates a third of US travellers read reviews from fellow travellers on the web.
Kevin May, editor, Travolution
Technorati tags: user rev iews hotels tripadvisor usa today
Um how much did it cost for this report? I'm sure sites like Trip Advisor could of told them that. Even I could of told them that!